February 28, 2019

Saving the Planet (and Consumers’ Sanity) One Less Wasted Ad at a Time

Ding-dong! It’s nine o’clock on a Saturday morning when the doorbell rings. You’re not expecting anyone. You set down your coffee and approach your front door tentatively, unsure whether to answer....

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February 20, 2019

Nearly 90% of Purchase Decisions and Discussions are Made at Home, According to New PebblePost Consumer Study

‘Home is at the Heart of Commerce Marketing’ Research Offers Brands Key Path to Purchase Insights, Reinforces Value of Integrated Digital and Direct Mail Marketing New York, NY - February 20, 2019 -...

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February 19, 2019

Marketing That Really Hits Home

“Those persons that live remote, by sending their orders and money to said B. Franklin, may depend on the same justice as if present.”  — “A Catalogue of Choice and Valuable Books,” 17441 Count D2C...

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February 12, 2019

Getting to Know: Eric, Director of Product Marketing at PebblePost

What was it about the opening for Director of Product Marketing that appealed to you? I’ve always looked at marketing through more of a product lens than a branding lens. I don’t think people use...

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February 08, 2019

Dollars and Sense: Tips for Negotiating, Pitching and Working with Investors

Last month, our CEO—and Chief Stamp Licker—Lewis Gersh sat down with the How I Raised It podcast to share some helpful insights into how he successfully raised millions in capital for PebblePost....

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February 07, 2019

Retargeting in the Real World, not on the Virtual Street Corner

I feel like I could start every post related to digital marketing by saying, “And another thing … .” Honestly, every time I think we’re about to turn the corner, I see the digital equivalent of a...

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February 05, 2019

A Fireside Chat with Walmart’s Anthony Soohoo

Each month, we invite thought leaders and industry experts to join our PebblePost Fireside Chat series to provide insight, offer advice, and share overall marketing best practices. We recently sat...

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January 17, 2019

Efficacy & Irony: How Digital Doesn’t Just Get it Wrong, But Perfectly Wrong

We’re on high irony alert today, starting with this: The best thing about digital advertising is also the worst thing about digital advertising. Digital is cheap. But as always, you get what you pay...

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December 19, 2018

Higher Accountability in an Omnichannel World

If there’s such a thing as nirvana for PebblePost, it would look a lot like this year’s &Then conference in Las Vegas. 80% of the conference focused on the fusion of big data to solve two key issues...

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December 05, 2018

The Best Way to Understand Omnichannel is to Work Backward

There are some misconceptions surrounding omnichannel marketing, and it's time to start rethinking the process. After all, targeting people with online offers for products they will only purchase...

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