May 31, 2017

PebblePost® Promotes Adam Solomon to Chief Product Officer

Industry Veteran to Lead Continued Platform Growth Following Record Year NEW YORK -- (Marketwired - May 31, 2017) -- PebblePost®, the inventor of Programmatic Direct Mail®, today announced the...

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May 24, 2017

How Consumers Really Feel About Ads... and What to Do About It

(Via Total Retail) Your customers are feeling harassed. After browsing your online store, you chase them down with retargeted ads for weeks. If they’ve abandoned a shopping cart, you hammer them with...

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May 17, 2017

Many Bites of the Apple: New Ways to Look at Attribution

(Via AdExchanger) If a marketer tells you he has mastered summing up total campaign conversion rates across all channels, I have a bridge to sell you. Like most things in marketing, multitouch...

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May 08, 2017

Reaching the Millennial Traveler: The Marketing Channel That’s Making a Surprising Impact

(Via MarTech Series) Everyone seems obsessed with marketing to Millennials these days, and it’s certainly no easy feat to do so. Millennials not only have very different priorities than preceding...

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May 04, 2017

Get to Know a Real Digital Marketing Dynamo: Elke Wong

(Via the NativeSociety) PebblePost rockstar and VP Customer Success, Elke Wong, shares her story in this edition of the NativeSociety's "NativeAdvantage". The NativeSociety is an online platform that...

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