April 25, 2018

Programmatic Direct Mail® Tips for Marketing to Millennials: Go With Their Flow

Sometimes I SMH when I listen to marketers talk about the challenges of reaching millennials. It’s like listening to people compare different eras in baseball....

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April 10, 2018

Programmatic Direct Mail® Is Setting the Pace on Accountability and Brand Safety

Last year might go down as the year when brands finally had their “Network” moment for digital marketing. From Mark Pritchard’s epic takedown in January to a series of eMarketer podcasts in the fall,...

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