July 25, 2018

PebblePost Interns Offer A+ Insights for Back-to-College Shopping: Part 1

Back to College

What’s the best way to gain insight into current back-to-school trends? You ask real students! We interviewed our very own class of PebblePost interns to learn more about their shopping preferences and spending habits. Meet Abigail, Katharine, Evan, and Feliz — and find out how they plan to participate in the second biggest shopping season of the year.

Key takeaways:
  • Most plan to shop online and in-store. For those who go to school out of state, it’s easier to have items shipped directly to campus. “It allows more room in my car and reduces the chances of me accidentally forgetting something at home!”
  • Most think it’s too early to see back-to-school ads in June and July. They don’t start classes until the end of August/early September — and they don’t want to be reminded that summer is coming to an end when it feels like it only just began.
  • In total, they plan to spend up to $500 on back-to-college essentials, like school supplies, apparel, and dorm furnishings. Many of our interns plan to pay with their own money, but say their parents will contribute towards textbooks. Some are already planing ways to save money Spring semester by reusing the supplies they buy in the summer.

AbigailAbigail 
James Madison University
Class of 2019
Graphic Design Intern


When do you plan to start back-to-school shopping? 

I plan to start back-to-school shopping relatively later than most, probably a few days before my first day of classes. Since I am going into my final year of school I have accumulated a lot of general classroom supplies (pens, notebooks, etc.). I plan on finishing my shopping within the first week of classes.

What are the top items on your back-to-school shopping list?
The top items on my back-to-school list would be new fall clothes and required textbooks for my fall semester courses.

How important are sales and discounts for back-to-school shopping? 
They’re definitely important but I am personally not patient when it comes to shopping, so usually I purchase without waiting for offers, deals, etc. just to get it all over with.


Katherine Katharine 
University of California, Berkeley
Class of 2020 
Business Intelligence Intern


When do you plan to start back-to-school shopping? 
August 21st — when my semester starts. I like going to the first few classes to figure out the right supplies to buy for each class. Ideally, I'd be finished shopping by the end of that first week!

What are the top items on your back-to-school shopping list?
College Ruled Notebooks, folders, and pens. I'm also in the market for a new backpack, which is definitely more of an investment than my other usual back-to-school purchases. I've been bookmarking options online for the past two months, and will wait until August to make the final choice.

How important are sales and discounts for back-to-school shopping? 
Sales are important. I try and get the least expensive supplies available at the time. I don't really wait for offers/coupons.


EvanEvan 
Loyola University Maryland
Class of 2019
Product Marketing Intern
*This is Evan's second summer internship at PebblePost

When do you plan to start back-to-school shopping? 
I plan to do all of my shopping the week before I leave or get last minute items when I return to Baltimore.

What are the top items on your back-to-school shopping list?
At the moment, I need to purchase new bedding. Don't fall for the trap and buy one of those full college bundles! It is always full of items of terrible quality.

How important are sales and discounts for back-to-school shopping? 
Typically, I don't look out for coupons or promotions, but my mom usually tells me when to purchase what I need to get the best deal. Overall, when it comes to school items, I will pretty much buy whatever is the cheapest.


FelizFeliz 
Gonzaga University
Class of 2019 
Technical Account Manager Intern


When do you plan to start back-to-school shopping?
Since I go to school out of state, I usually do my school shopping when I get back to Spokane so I don't have to travel with it. I usually get most things, like binders and notebooks, after I've had at least one day in class and have seen the syllabus so I know what the professor wants me to have. 

What are the top items on your back-to-school shopping list?
A planner is always number one, notebooks and binders with loose leaf paper, pencils and colored pens for the planner, and erasable highlighters. 

How important are sales and discounts for back-to-school shopping? 
I just try and get everything in one go, so I don't really pay attention to coupons.

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