(Via MarTech Series)
Get to know PebblePost’s Chief Stamp Licker, Lewis Gersh, as he discusses his current role and shares his thoughts on the latest martech trends. He reminds us that technology is a tool, and marketers need to first identify their goals before diving head first into the latest tech craze. As we develop more integrated data solutions, the industry must remain more committed than ever to protecting consumer privacy.
Read the full interview here.