August 06, 2018

Take Note: 2018 Back-to-School Insights and Trends

PebblePost surveyed back-to-school shoppers to better understand their ad expectations and preferences during retail's second biggest spending event of the year. Find out when and where they plan to...

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July 27, 2018

PebblePost Interns Offer A+ Insights for Back-to-College Shopping: Part 2

According to the National Retail Federation, back-to-school and back-to-college spending is expected to reach $82.8 Billion this year. Our very own PebblePost interns will be heading back to campus...

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July 25, 2018

PebblePost Interns Offer A+ Insights for Back-to-College Shopping: Part 1

What’s the best way to gain insight into current back-to-school trends? You ask real students! We interviewed our very own class of PebblePost interns to learn more about their shopping preferences...

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August 16, 2017

The Golden Rule of Back-to-School Digital Marketing: Respect the Consumer

(Via Total Retail) With the back-to-school season upon us, retailers are struggling to stand out in the digital world. It’s getting harder for brands to differentiate themselves without being...

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June 28, 2017

Back-to-School: PebblePost Intern Spotlight

Compiled by PebblePost intern, Jack Donlon To gain more insight into this year’s back-to-school trends, we asked our PebblePost interns to tell us first-hand what’s on their shopping lists this...

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June 21, 2017

Jump to the Head of the Class This Back-to-School Season

Today is officially the start of summer! Classes only just ended, but believe it or not, the back-to-school season is upon us. Sun’s out, surf’s up, heat is rising—and yet retailers everywhere have...

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