December 07, 2016

World of Watches Clocks in 59% Response Rate with Programmatic Direct Mail®

(Via Retail TouchPoints)  World of Watches wanted to influence its customers without getting lost in the noise of digital. Partnering with PebblePost, the brand leveraged Programmatic Direct Mail® to...

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November 14, 2016

A Six-Pack of Predictions for Martech

As we close a momentous week in a turbulent 2016, our CEO and Marketing Land Columnist Lewis Gersh predicts what the coming year may hold in Martech. Read here about scandals, social, reality,...

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October 14, 2016

The Rise of the Programmatic Super Channel

It's easy to tie ourselves into knots over terminology when debating omnichannel versus multichannel. Our CEO and Marketing Land Columnist Lewis Gersh advises marketers to worry less about semantics...

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October 03, 2016

User Experience Crucial to Conversion This Holiday Season

(A Q&A with PebblePost via PMX Agency) "We’re officially into the fall season, and brands are now laser-focused on strategies to drive increases in customers and revenue throughout Holiday 2016. As...

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