January 30, 2018

PebblePost Names Rich Flynn VP Sales, Automotive

PebblePost, the inventor of Programmatic Direct Mail®, has announced the addition of veteran media salesperson Rich Flynn as VP Sales, Automotive. “Rich is a master at understanding the customer and...

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January 24, 2018

PebblePost Promotes Jacquelyn Goldberg to VP Sales, Financial Services

Jacquelyn Goldberg, PebblePost’s first Director of Sales, has been named the company’s VP Sales, Financial Services. “Jacquelyn was employee number six at PebblePost and has played an integral role...

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November 17, 2017

Programmatic Direct Mail Delivers Increased ROAS for Dermstore

(Via Total Retail) Dermstore, an online beauty store owned by Target, recently integrated a digital marketing campaign with direct mail to increase consumer engagement. The result? A 30 percent...

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October 13, 2017

TechBytes with Adam Solomon, Chief Product Officer, PebblePost

(Via MarTechSeries) In July this year, programmatic direct mail platform PebblePost raised $47 million. We spoke to Adam Solomon, Chief Product Officer at PebblePost, to understand how the new...

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October 03, 2017

Ring in [and Sing in] the Holiday Season

Q4 is the most wonderful time of the year — and PebblePost is getting into the holiday spirit. We’ve already shared a few tips to help marketers sleigh their holiday goals. Now, let us help make your...

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August 24, 2017

What Consumers Want: Top 3 Holiday Wishes

To help marketers prepare for the 2017 holiday rush, PebblePost surveyed holiday shoppers to better understand their advertising expectations and preferences during the #1 shopping season of the...

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August 22, 2017

The Misunderstood Millennial:  What Brands Are Getting Wrong About the Older Half of the Millennial Generation

(Via ANA) For years many advertisers have been using the terms "millennial marketing" and "youth marketing" almost interchangeably, forgetting the fact that the oldest of the millennial demographic...

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August 21, 2017

Physical Meets Digital in the Future of Retail

(Via DMN) At this year's eTail East conference held in Boston's Back Bay, it was clear that data-driven retail is in the process of taking a huge leap beyond eCommerce. From all sides, the message...

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August 17, 2017

For Many Brands, the Middle of the Market Is the Sweet Spot

By Tommy DeLuca and John Schellman — The middle often gets a bad name. (Have you ever met a kid whose goal is to be a middle-aged middle manager?) But for many brands, the middle of the market is a...

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August 04, 2017

PebblePost’s Gersh: Only .01% of Digital Ads Result in Purchase

(Via Bloomberg Markets AM)  PebblePost CEO, Lewis Gersh sat down with Bloomberg's Pimm Fox and Lisa Abramowicz to discuss the rise of direct mail in a digital era. Lewis breaks down PebblePost's...

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