September 28, 2017

Want to Win More Sales This Holiday Season? Don’t Bet the Farm on Digital

The holiday season is fast approaching, and this year, PebblePost CEO Lewis Gersh warns retail marketers not to put too many eggs in the digital basket. To stand out from the crowd and beat the...

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September 14, 2017

Are "Loyal Customers" Giving You a False Sense of Security?

A repeat customer is not the same as a loyal customer. Just because someone is in your CRM system doesn’t mean they will buy from you again. Retailers need to recognize this — particularly during the...

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August 21, 2017

Physical Meets Digital in the Future of Retail

(Via DMN) At this year's eTail East conference held in Boston's Back Bay, it was clear that data-driven retail is in the process of taking a huge leap beyond eCommerce. From all sides, the message...

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August 16, 2017

The Golden Rule of Back-to-School Digital Marketing: Respect the Consumer

(Via Total Retail) With the back-to-school season upon us, retailers are struggling to stand out in the digital world. It’s getting harder for brands to differentiate themselves without being...

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June 21, 2017

Jump to the Head of the Class This Back-to-School Season

Today is officially the start of summer! Classes only just ended, but believe it or not, the back-to-school season is upon us. Sun’s out, surf’s up, heat is rising—and yet retailers everywhere have...

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February 08, 2017

Saving the Sale: New Ideas for Averting Cart Abandonment

(Via RetailDive) Retailers lose trillions of dollars each year to the scourge of abandoned online shopping carts. But new weapons are helping merchants turn lost sales into wins....

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January 06, 2017

Data Privacy: Picking the Lock on Pandora's Box

Data privacy is a perennial concern for digital marketers. With the recent FTC complaint against Genesis Toys, PebblePost® CEO Lewis Gersh's 2016 prediction has come true — “the odds-on favorite for...

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December 09, 2016

Second Time's the Charm

Feeling the labor pains of Q4? For many online retailers, the last quarter of the year is akin to childbirth: pain mixed with euphoria then depression and anxiety. That digital marketing blitz gave...

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December 07, 2016

World of Watches Clocks in 59% Response Rate with Programmatic Direct Mail®

(Via Retail TouchPoints)  World of Watches wanted to influence its customers without getting lost in the noise of digital. Partnering with PebblePost, the brand leveraged Programmatic Direct Mail® to...

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December 05, 2016

PebblePost® Named to Top 100 NYC Startups

Berlin-based the Hundert releases its "powerful visual expression of the tech scene in New York" with the introduction of the 100 most exciting startups in the city. PebblePost® was named one of the...

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